Amazon PPC Campaigns That Drive Sales

Full-service management, creative, and optimisation.

Our expert team builds Amazon PPC campaigns from the ground up, driven by insight, creativity, and data. Our team delivers full-funnel strategies that will make your brand and products stand out, scale up, and sell more on the world’s biggest marketplace.

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Cavalier Amazon PPC

We handle the entire journey — from deep-dive market research and campaign strategy, through to creative content production, day-to-day management, and performance reporting — giving you a seamless, fully managed Amazon advertising solution.

Full Service Campaign Management

Market & Competitor Research

We start with a full category audit, extrapoloating key search terms, competitor positioning, buyer behaviour, and untapped opportunities.

Strategy & Campaign Structure

Every product, brand, and market is different. We build bespoke Amazon PPC strategies — from Sponsored Products to Sponsored Brands and Video — designed to hit your commercial goals.

Ongoing Campaign Management

Daily bid management, keyword refinement, negative keyword filtering, and budget pacing to continuously improve performance.

Creative Content & Video Production

We create high-impact product imagery, brand stories, and shoppable video ads that capture attention and boost conversions — optimised for Amazon’s algorithms and your audience.

Tracking, Attribution, and Custom Reporting

Bi-monthly in-person meetings, with clear, actionable reports showing spend, clicks, sales, ACoS, ROAS, and customer behaviour.

Case Study: Cavalier & Oxford University Press

Bringing a heritage publisher into the digital age — and growing Amazon sales by 870%

As the UK’s leading educational publisher, Oxford University Press wanted to unlock new growth through digital — without losing the weight of its legacy.

That’s where Cavalier came in.

We developed a bold, performance-led Amazon PPC strategy designed to drive sales at scale, and layered in a multi-channel approach tailored to profit, not just presence.

Results

870% increase in Amazon sales in just two years. Smarter spend. Higher visibility. More conversions.

From the client:

“5-star marketing agency. Their attention to detail and knowledge of performance marketing is outstanding, and they have been instrumental in increasing brand awareness of our portfolio — and more importantly, increasing conversions to sales. Highly recommended.”

Oxford Revise

Read, Write Inc

Bond

Your Amazon Team

Our Amazon specialists have years of experience running campaigns across a range of sectors - from publishing to DTC brands. We bring a performance mindset and creative edge to every campaign, treating your ad spend like it’s our own.

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CAVALIER CASE STUDIES

THE MAYOR OF LONDON

THE DUCK & RICE

REVERSE COWGIRL TATTOO